PROOF / Plan
Proof Checklist
Check the proof for the ten things that stop a press.
What it does
- A proof is checked for decisions, not for decoration.
- Trim, bleed, colour and copy are separate checks.
- A signed checklist is the shortest route to a reprint that is not free.
How to use it
- Check the proof at 100 per cent on paper, not only on screen.
- Read the spine, the back cover and the inside flap; those are the missed panels.
- Confirm that the colour bar and marks sit outside the trim.
- Write the date and the approver name on the proof file itself.
Safety notes
- Do not approve a proof that is scaled to fit a screen or a sheet of office paper.
- A verbal approval is not a proof approval; record it in writing.